Tuesday, February 23, 2010

How Social Networks are Making TV Bigger than Ever

Finally, some sanity in the New York Times about how social networking encourages TV watching: "Blogs and social Web sites like Facebook and Twitter enable an online water-cooler conversation, encouraging people to split their time between the computer screen and the big-screen TV...'The Internet is our friend, not our enemy,' said Leslie Moonves, chief executive of theCBS Corporation, which broadcast both the Super Bowl and the Grammy Awards this year. “People want to be attached to each other.”

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